Before we design anything, we want the real record — your process, your reasons, the words only you would use for your own work.
This takes 25–40 minutes. The deeper you go — especially in the questions about how you actually work — the more the finished brand looks and sounds like you, instead of a template with your name on it.
Only your name, contact info, and primary medium are required to submit. Everything else is optional — but the depth of what you write here is what makes the finished brand kit personal instead of generic.
This gets reviewed before any design work starts. If any answer needs more depth, you'll hear back directly rather than have us guess at what you meant.